Street Art is a multi-sensory journey that weaves a path through 20 vibrant cities, including five of the world’s great metropolises, as well as bringing to light some of the next tier destinations where this cultural phenomenon is gaining global recognition.
Visitors will discover the diversity of this movement and the motivations of the artists who live and breathe this world, exploring these cities through the four lenses of vibrancy, rejuvenation, politics, as well as a fresh take on history. Hundreds of spectacular and thought-provoking artworks and moving images lay the foundations for this unforgettable immersive experience, while music from each location and era creates a true sense of time and place.
The narrative begins with 1980s New York, the concrete jungle that gave birth to the modern street art movement and where visual artists from across the globe continue to flock; it then travels on to bohemian London, where local and international artists have decorated the streets with a staggering array of uncommissioned work; Brazilian style is celebrated with the unique energy and colours of São Paulo street art; then it’s across the Pacific to explore Melbourne’s labyrinth of back alleys and laneways that drip with graffiti, hidden in the nooks and crannies is artwork more diverse and original than any other city in the world; concluding with the graffiti Mecca of the urban art world, Berlin boasts this title with pride and merit. From the tumultuous times of the 1970s and 1980s, over the downfall of the wall, up until the present day – this fascinating journey ends when immersive art collides with hard, cold reality as visitors come face-to-face with original 4.2 m tall sections of the Berlin Wall!
This whirlwind tour also has many other fascinating stops along the way. Interspersed between the main destinations, visitors will also explore a diversity of cities that are gaining a reputation in the world of urban art through the lenses of vibrancy, rejuvenation, politics and ‘a fresh take on history’, highlights include:
Tangos of flamboyant colour explode from the blocks of Buenos Aires, inviting the viewer in to join the throng. Bangkok’s streets sing with thousands of styles, fusions of culture that swarm together to create an anarchic celebration of diversity, the multitude of voices that make up one glorious choir.
VISITING: BRISTOL, BUENOS AIRES, BANGKOK
Christchurch, New Zealand, saw artists from across the globe band together to produce some of the best murals in the world in the wake of the disastrous earthquake in 2011, lifting the mindset of the city’s inhabitants as the community began to rebuild and start afresh. Similarly, Detroit’s numerous public art activations, from The Heidelberg Project to Murals in the Market, have given new life to old areas and new hope to the people that live there.
VISITING: CHRISTCHURCH, MIAMI, DETROIT
The walls of Athens speak of Greece’s crippling economic instability and the unrest of the people, with slogans and unhappy statements daubed across the squares and tenements. Ai Wei Wei portraits and anti-establishment messages cry out silently in Hong Kong, a risky and heavily punishable offence for the perpetrators of such unruly actions.
VISITING: HONG KONG, CAPETOWN, ATHENS
A FRESH TAKE ON HISTORY
The ancient patterns of the Aztecs feature in the backgrounds and details of street art today, journeying through the ages, with the mural movement of the 1920s, we see the influences of Diego Rivera imprinted on the city. Modern muralists in Mexico take these ideas and motifs and remix them with their own styles, colours and characters.
VISITING: MEXICO CITY, PENANG
Be prepared for an experience like no other!
Developed by Grande Experiences’ Melbourne based creative team, Street Art has been curated by renowned art curator Roland Henry. Having lived and worked in many of the great Street Art cities himself, Roland brings his unique perspective to life by including over 100 artists and crews, photographers and filmmakers from around the world to contribute to a truly authentic collaboration.
The audio score has been produced by Plutonic Lab, an award-winning Australian music producer, engineer, artist and performer. He won the 2020 APRA Music Award “Most Performed Urban Work” with the multi-platinum selling “Leave Me Lonely” Hilltop Hoods. The music takes in each of the locations and delivers a score inspired by Street Art and the era in which the artwork was created.
HOSTING THE EXPERIENCE
- Under license from Grande Experiences
- Commercial terms and pricing are subject to duration, venue, and operational requirements
- Our SENSORY4™ system is ideally suited to venues of approximately 500-1000 m² (5,000-10,000 ft²), however, the system is highly adaptable for both smaller or larger spaces.
- Our SENSORY4™ system is ideally suited to minimum ceiling heights of approximately 5 m (16 ft), however, the versatility of our system allows for both lower or higher ceilings.
- Freight consists of 2 x 12 m (40 ft) and 1 x 6 m (20 ft) containers (subject to change, based on freight origin)
- Installed with on-site supervision by Grande Experiences technicians
WHAT IS SENSORY4™?
Developed by Grande Experiences, SENSORY4™ is a unique system that combines multichannel motion graphics, cinema-quality surround sound and up to forty high-definition projectors to provide one of the most exciting multiscreen environments in the world.
SENSORY4™ can transform any exhibition space to create a dynamic, informative and visually spectacular experience. Incredibly detailed images flow through the mass of projectors and merge with digital surround sound to saturate the space in a breathtaking immersive display.