VAN GOGH ALIVE OPENS IN ADELAIDE, AUSTRALIA
Van Gogh Alive commenced its Australian Tour on July l, 2021 – Adelaide is the first Australian city to experience the world’s most popular multi-sensory experience, which will also follow on with seasons in Brisbane, Canberra, Perth and Newcastle. The highlight event of the new winter festival Illuminate Adelaide, Van Gogh Alive has transformed the former Le Cornu site on O’Connell St with a spectacular purpose-built gallery, The Grand Pavilion, which took six weeks to construct, the 20,000 square foot immersive gallery will house the immersive experience and will give visitors the experience of walking right into Van Gogh’s most famous paintings.
Presented by Lexus and produced by Andrew Kay AM in association with BBC and Fane, in a world-first for Adelaide, Van Gogh’s masterpieces will come alive in the purpose-built Grand Pavillion, which was constructed in Germany under the supervision of Adelaide-based company spanIT.
Says Andrew Kay: “The Grand Pavilion is not only home to the Sensory4™ Gallery which houses Van Gogh Alive but it features four additional immersive spaces including the Instagrammable Van Gogh’s bedroom, Van Gogh’s Café Terrace at night where you can sit and enjoy a glass of Tattinger champagne, the amazing infinity Sun Flower Room where you can stand in a never-ending field of sunflowers, and, in a world-first, the spectacular Starry Night Room which allows visitors to walk on air through Van Gogh’s famous painting “Starry Night’. Trust us, Adelaide hasn’t seen anything like “Van Gogh Alive at The Grand Pavilion”; this is undoubtedly the world’s most popular multi-sensory and mind-blowing art experience and we are thrilled that Adelaide is the first leg of its two-year multi-city tour.”
Bruce Peterson, Owner of Grande Experiences, said: “Van Gogh Alive is an exceptionally innovative multi-sensory experience that took 18 months and countless iterations over the past decade to create. It was the very first of its kind in the world. Van Gogh Alive has really redefined the way many people around the world engage with art and culture and it has brought tremendous pleasure to audiences old and young, experienced and inexperienced in art and culture.”
Photographer: Morgan Sette